Sundfœrr & WaterStrong
At Sundfœrr, we believe wild water should feel like freedom — not fear.
That’s why we’re proud to be working alongside WaterStrong, a community-driven non-profit based in Portland, Oregon, whose mission is beautifully simple:
Help people stay safe and feel confident in and around water.
Because access to water is one thing.
Feeling safe in it is another.
Who WaterStrong Are
WaterStrong is built around the idea that water should be a place of joy, connection and community.
They work directly with families, schools and local communities to build real confidence in and around open water. Their programmes include:
- Teaching water safety and swim confidence
- Running EcoSwim clinics for families and schools
- Training lifeguards and rescuers
- Offering CPR and first-aid courses
- Teaching communities how to care for rivers and lakes
They don’t just teach people how to swim — they teach people how to understand water.
And that changes everything.
Why We’re Partnering
Sundfœrr and WaterStrong share the same core belief:
Everyone should be able to enjoy wild water safely.
Whether that’s a child at their first EcoSwim clinic, a parent learning CPR, or a wild swimmer stepping into a river at sunrise — confidence makes the experience transformative.
We’re supporting WaterStrong by providing our SwimSense water test strips to complement their on-the-ground work.
Because knowledge builds confidence.
And confidence builds access.
How SwimSense Fits In
SwimSense strips give quick, real-time water readings — no labs, no waiting, no complicated process.
WaterStrong are using them to:
- Check changing river and lake conditions
- Support their water safety lessons with live examples
- Start conversations about water awareness
- Encourage safer choices at the water’s edge
- For families and young swimmers especially, seeing a result instantly makes water science tangible. It turns an abstract concept into something visible and understandable.
It isn’t about replacing existing water testing systems.
It’s about adding another layer of awareness — right there, in the moment.
Swimmers leave not just informed, but empowered.
A Shared Vision
This partnership is about more than products.
It’s about:
- Making water education accessible
- Supporting community-led change
- Encouraging responsible adventure
- Keeping the spontaneity of wild swimming alive
From Portland’s rivers to coastlines around the world, we believe safer water starts with shared responsibility and shared knowledge.
Learn More About WaterStrong
If you’d like to explore the incredible work WaterStrong are doing — from EcoSwim clinics to lifeguard training and environmental education — you can visit their website here:
From water safety education to environmental stewardship, their mission is inspiring — and we’re proud to stand alongside them.
